Toro UK: Telling a Story That Cuts Through

The Brief
Toro UK came to us with a simple but powerful brief. They wanted to support Swan Landscapes, a business that had recently gone viral thanks to a video by Simon Squibb. With momentum building online, Toro had donated equipment and wanted to help tell the story in a meaningful way. The goal was to capture the moment before it passed, while giving back to the community through powerful content.

Our Approach
We kept the production tight, focused, and documentary-led. Through interviews, b-roll, and lifestyle imagery, we told the story of Swan Landscapes and their connection to Toro. The result was something authentic and polished, with a clear emotional pull. It needed to feel real and generous without being overproduced.

What We Delivered
• Short-form documentary video
• Stills photography for digital and social use
• Interview setup, filming, and editing
• Same-day turnaround on select assets for online momentum

Behind the Scenes
We already had a strong relationship with Toro, which made the shoot feel seamless from the start. The energy on set was fun and focused. Everyone involved knew how important it was to move fast and deliver something that captured the spirit of the moment while the story was still live in the public eye.

The Outcome
The video received over 4,000 views on Instagram and more than 8,500 views on TikTok. Toro had fresh content that supported both their brand and their values. Swan Landscapes had a high-quality record of their story. And the entire piece gave weight to the generosity and good that sparked from a simple act of support.

Why It Mattered
This shoot was about more than content. It was about storytelling with purpose. It reminded us that when brands take meaningful action, the story becomes much bigger than a product or a service. It becomes about people, community, and impact. That is always worth capturing.

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